Design selling points

-Simple and versatile, suitable for commuting, daily use, and dates
-Small and niche styles, exquisite and stylish
-Clear lines, embellishing hand/neck shape, making it appear white and thin
-Light luxury, low-key, not exaggerated, with a sense of luxury

Function implies selling points

-Silver jewelry nourishes the body, traditionally symbolizing peace and auspiciousness
-Sending oneself, one's best friend, or one's mother is all appropriate
-Moral: peace, prosperity, wealth and happiness
-Daily wear, low-key transportation, full of ceremony sense